About Appletree

Who We Are

A modern accounting and tax firm providing full service to small business.

Appletree provides quality bookkeeping, payroll and tax services to small business nationwide. If you're tired of not knowing your numbers, having a reactive tax approach and chasing your accountant....we'd love to work together. Appletree has been in business for +30 years and has been recognized as a ‘Top 10% Award Winner’ for accounting firms nationwide by Clutch. Our team of +35 team members live in New Hampshire, Florida, Colorado, internationally, and more. 

Core Values

Client First

We put our client's interests first and treat them the way we'd like to be treated.

Always Getting Better

We look for knowledge, skills, and tools to become more efficient and improve our services.

Look Out for the Team

We send great work product to one another and lift each other up.


We know accounting evolves and small business can be messy but we make it happen.

Keep It Simple

We give clients clear and practical advice, not accounting lessons or muddy answers.

Consistent Process

We’re disciplined with a timely, consistent accounting process to protect our clients.

Appletree Business Services History


Appletree Business Services Today

Patrick Dichter bought the business, and former owner Steve Feinberg remains part of the team.


Successful Growth

Appletree Business Services today is a proud member of PASBA and a successful small business accounting and bookkeeping company with more than 150 established clients.


Independent Accounting and Bookkeeping Company

Since 2005 Appletree Business Services is no longer a franchise, but independent accounting and bookkeeping company.


Franchise of the Year

In 2000, Appletree Business Services was recognized by Century Small Business Solutions as the franchise of the year. There were 2000 franchises at the time. Appletree Business wasn't the biggest, but the best.


Bright Beginnings

Appletree business was started as a Comprehensive Business Services franchise in February 1988. It had 2 name changes prior to become Appletree Business Services: Century Small Business Solutions in 1996 and Fiducial in 1999.


Here’s What Our Clients Have to Say

  • "Appletree is not your standard accounting firm. They provide me with insights into my business numbers, and empower me with financial knowledge, fueling the sustained growth of my business. Having someone to advise us has been invaluable.”

    Casey Cheshire Cheshire Impact LLC
  • “We had no idea about all the problems we had until Appletree applied the Business Financial Confidence Map to our practice, guiding us through many compliance issues, and giving us peace of mind.”

    Dr. John Kosinski East Coast Chiropractic LLC
  • “For over 15 years, Appletree has provided exceptional accounting services and business advice. Knowing that I don’t have to think about taxes and compliance allows me to concentrate on running the business. It’s a huge relief never having to worry.”

    Karen Ferrandino Freedom Dental Arts LLC
  • I look at my books and all my accounts are organized. I love having it all in one spot. You guys help me sleep.

    Michael D Smith The Weatherize Guyz, LLC, Derry, NH
  • We made so many changes for the positive since we hired Appletree. I feel like we finally have somebody on our side, a whole team behind us.

    Karen Fenderson Creative Little Angels, Londonderry, NH
  • It’s comforting to know we have someone outside of our office scrutinizing our trends and bringing them to our attention. It’s easy to get caught up in the day to day letting the global issues slip by.

    Christian Larocca Progressive Electrical Services, Lee, NH
  • Appletree spent a lot of time learning how we work. They really understand us, and we found they are very easy to work with. I love how they put it all together as one package.

    Michael Rioux Grass Gobblers Lawn Care & Landscaping, Londonderry, NH
  • Appletree has helped me navigate and resolve multiple tax-related issues for my small business. Without them, I’d still be going blind on paperwork and research, and my issues would not yet be resolved.

    Todd Campbell E. B. Capital Markets LLC, Durham, NH
  • With accurate, easy to understand monthly reports that give us accountability & a reminder to “check the oil” in our fiscal machine, Appletree has proven to be one of the best financial decisions made in twelve years of business!

    Christian Larocca Progressive Electrical Services, Lee, NH
  • Appletree helped with the purchase of our practice, making sure we had no disruption to our patients or insurance providers’. Their business financial confidence map helped us pay the minimum in taxes and their payroll allows us to focus on billing.

    Joshua Dion Integrated Pain Care LLC, Bedford, NH
  • We had no idea about all the problems we had until Appletree applied the Business Financial Confidence Map to our practice, guiding us through many compliance issues, and giving us peace of mind.

    Casey Cheshire East Coast Chiropractic LLC, Manchester NH
  • We’ve used Appletree for the past decade and have seen our sales increase 100% over that time. Their experience & knowledge has also saved us thousands of dollars in tax credits.

    Dana Robinson Robinson Precision Tool Corporation, Hudson, NH
  • Steve has done all of my accounting work since 1995. I’ve benefited from his help and guidance through the years in virtually every major financial decision that I’ve made. His wisdom and experience is invaluable.

    Kevin Hallenbeck Sandler Sales Training, Bedford, NH
  • It has gone extremely well and I continue to use their services on an ongoing basis as an integral part of my business. I get more than my money’s worth.

    Craig Bailey Customer Centricity, Inc, Hudson, NH
  • Over the past 20 years, They find the right questions to ask that help lead us to make the right choices…. Their system has made it easy for my husband and myself to continue doing what we like to do best—our work.

    Jeanne Hall, NHLMT, NCMMT Jeanne Hall Therapy, Derry, NH

Let’s Help Eliminate Your Stress

If you choose Appletree Business Services for your bookkeeping, payroll or tax needs, you’ll find that good things begin to happen in your business. Your common financial challenges will become simple with a clear map to create your ideal situation. More than that, we’ll identify your “typical” stresses and help make them go away.